The wireless CROS device enables clients with Single-Sided Deafness (SSD) to follow conversations from whichever direction they come.
Phonak CROS B
Dedication and expertise in the CROS segment
Left untreated, single-sided deafness can lead to increased stress and anxiety for clients, and a decrease in social interaction, due to difficulty in following conversations and navigating their surroundings.
Since the introduction of the industry‘s first wireless CROS solution in 2011, Phonak has continued to deliver proven technology that has helped change the lives of people with single-sided deafness. That dedication has paid off – our customers are happy*:
- 85% of professionals are satisfied with Phonak CROS.
- 89% of professionals who have already dispensed Phonak CROS intend to repurchase it.
- 89% of professionals would recommend Phonak CROS.
The proven performance of Phonak CROS - now rechargeable
With CROS B-R, clients now get all the proven benefits of Phonak CROS in a rechargeable option so they can enjoy one day of hearing from both sides, with no battery hassles. Powered by Phonak Belong™ technology, this product features our signature Binaural VoiceStream Technology™ for excellent speech understanding in noise. Plus, CROS B-R is super easy to fit and demo, thanks to Phonak Target.
1 day of hearing from both sides with no battery hassles
This means greater convenience for everyone. Clients simply charge their CROS solution overnight and use it all day. Thanks to a built-in lithium-ion rechargeable battery, there’s no more dealing with disposable batteries that are small and difficult to handle, no more remembering to carry spare batteries, no more inconvenient battery changes.
And because there’s no need for you to explain battery issues and maintenance, you get more counselling and demo time with your clients.
Excellent speech understanding in noise
Using our signature Binaural VoiceStream Technology™, CROS B wirelessly transfers sound from the client’s non-hearing ear to the Belong hearing aid on the better-hearing side. Thanks to this proven binaural beamforming technology, CROS B has the ability to create a very narrow beamforming pattern, resulting in a 3.8 dB improvement in speech intelligibility in noise**, compared to no Binaural VoiceStream Technology™. For clients, this means excellent speech understanding in noise.
Easy to fit and demo
As CROS fittings do not happen often, it’s important for you to be able to follow a streamlined fitting process that makes the experience as easy and intuitive as a binaural fit. When using iCube II, Phonak CROS B is active during the fitting. Your clients get to instantly experience the benefits of CROS and provide feedback to you during the session. This also allows for an easy and effective demonstration, which is essential for product sales.
*Taphuntsang, D. (2015, 2016). Market Research ID744, ID903. Please contact email@example.com if you are interested in further information
** Binaural VoiceStream Technology™ in Phonak Belong™ is equivalent to that in Phonak Venture;
Ebbing, S., & Omisore, D. (2015). Phonak CROS II – Improved speech understanding thanks to binaural beamforming. Phonak Field Study News, retrieved from www.phonakpro.com/evidence, accessed March 26th, 2018.”